# Personal Takeaways - WHO's 25x25 strategy is insufficient to tackle NCDs due to limited resources, lack of political will ([[global political determinants of health]], and influence of industries ([[commercial determinants of health]]) - The author proposed a more comprehensive strategy to address NCDs: 1. a balance between measures that address health at the individual and population level; 2. the need to identify evidence-based feasible and effective approaches tailored to low and middle income countries rather than exporting questionable strategies developed in high income countries; 3. developing primary health care as a universal framework to support prevention and treatment; 4. ensuring the ability to respond in real time to the complex adaptive behaviours of the global food, tobacco, alcohol and transport industries; 5. integrating evidence-based, cost-effective, and affordable approaches within the post-2015 sustainable development agenda; 6. determination of a set of priorities based on the NCD burden within each country, taking account of what it can afford, including the level of available development assistance; and 7. change from a universal “one-size fits all” approach of relatively simple prevention oriented approaches to more comprehensive multi-sectoral and development-oriented approaches which address both health systems and the determinants of NCD risk factors.